45 high schools in 15 cities (St. John’s, Saint John, Halifax, Ottawa, Toronto, Richmond Hill, Oshawa, Barrie, Mississauga, Brampton, London, Sudbury, Calgary, Vancouver and Victoria) entered inaugural “Rogers Phones-for-Food High School Challenge” to help reduce e-waste and help fund local food banks. Over 18,500 used wireless devices were collected over a five week period.
Rob Bruce, President, Rogers Wireless said “These are inspiring results from students across the country. They have proven they can make a big difference in our communities by making a positive impact at our food banks and on our environment.”
One wireless device, depending on its age and condition, can be worth up to $5 when donated (which is the equivalent to a jar of peanut butter, one carton of milk or even an entire meal).
Rogers awarded the winning schools in each city $3,000 for the graduating class’s commencement ceremonies. Second place and third place schools in each city were awarded $1,250 and $750. In addition, all participating schools will receive the latest and slimmest XpressMusic phone from Nokia – one phone
per school – to use for their graduation fundraising initiatives.