Today is Bell’s annual “Let’s Talk Day” and the telecommunications/media company shows their commitment to support mental health initiatives through a variety of ways. The most obvious is seeking assistance from every Canadian as Bell will donate of 5¢ for every text message sent, long-distance call made, tweet shared (using #BellLetsTalk), and every Facebook share of the Bell Let’s Talk image.
The overall goal is raise awareness and to “end the stigma” of mental health issues in Canada. Last year the amount raised was over $4.8 million and saw a combination of 96,266,266 calls, texts, tweets and Facebook shares. The total amount that Bell has donated to-date is $62,043,289.30.