Samsung replaces head of mobile design, brings in ‘Midas’ as the fixer

Samsung has been praising the Galaxy S5 as the Next Big Thing and even hinted that sales would top the previous Galaxy S4 flagship. However, behind the 5.1-inch faux-leather backing is an apparent internal battle at Samsung’s headquarters.

According to a report in Reuters, the criticism that the GS5 has received regarding how the design lines are similar to other Samsung smartphones was too much, leading to a decision to replace Chang Dong-hoon, head of the mobile design team. Samsung didn’t comment on the specifics as to why the change in leadership happened, but stepping into his shoes is Lee Min-hyouk, who’s was previously the VP of mobile design. Lee is known within Samsung HQ as “Midas” for his assistance in improving the Galaxy lineup.

Update: Samsung has issued the following statement about the “realignment” of its mobile design team:

“Vice President Min-hyouk Lee has recently been promoted to Head of Design Team within the Mobile Communications Business of Samsung Electronics. The realignment enables Executive Vice President Dong-hoon Chang to focus more on his role as Head of Design Strategy Team, the company’s corporate design center which is responsible for long-term design strategy across all of Samsung Electronics’ businesses, including Mobile Communications.”

Source: Reuters
Via: SamMobile, Engadget