RBC believes that video banking is the next step for Canada’s financial institutions.
As part of this initiative. RBC recently launched a face-to-face video banking feature for its enterprise clients allowing them to connect with RBC at anytime through video banking on their mobile or tablet device.
“We continue to serve clients in new and innovative ways as their banking lives evolve,” said Cathy Honor, senior vice president of contact centres at RBC, said in a statement.
“Now, our clients don’t need to give up their face-to-face connection with RBC if they are unable to visit a branch. Video banking empowers them to bank and maintain their personal relationship with RBC, when and where it’s convenient for them.”
RBC is the first major Canadian bank to provide video banking, though each of the largest banks in Canada have taken some steps towards modernizing their services.
Some banks, such as CIBC, have done this through partnering with fintech companies and others have gone about upgrading their own mobile banking platforms.
The purpose of this new feature is to provide enterprise clients personalized banking advice on the go. While concerns have been raised in the past about the security of video banking, RBC claims to have built a secure platform for its clients to engage with. RBC launched the service with its small business clients this month.
“This is especially important for the time-starved small business client,” said Jason Storsley, vice president of small business at RBC, said in a statement.
“We recognize that they work unconventional hours, are travelling or might not be able to visit a branch for a number of other reasons. Being able to access RBC Small Business specialists via video wherever and whenever they want helps them maintain that personal connection they expect with our bank,” he continued.
RBC will aim to roll out this feature to its other clients early next year.