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SyrupCast Podcast Ep. 152: They may take our bear, but they’ll never take our Freedom

Freedom Mobile

This week on the SyrupCast, Rose Behar and Igor Bonifacic are joined by Christine Dobby, telecom reporter at the Globe and Mail, and Daniel Bader, managing editor at Android Central, to take a look back the major Canadian telecom developments of 2017, with a focus on Freedom Mobile.

A lot has changed over the course of 2017 in terms of Canada’s telecom ecosystem. One of the most significant shifts in the space involves Canadian carrier unlocking fees being stopped by the CRTC. Freedom Mobile also underwent significant changes this year, with the carrier rebranding from Wind Mobile to Freedom Mobile, following Shaw’s acquisition of the company back in 2015.

With the CRTC unlocking fee ban recently going into effect, Freedom jumped at the opportunity to acquire new customers from the larger competitors in the Canadian telecom space. Freedom introduced a new, highly competitive plan that offered 10GB of data for $50, and in an unprecedented move, other major carriers and flanker brands responded with similar offers. The ensuing deal madness saw Canadians trying to take advantage of the offers being stuck in long lineups and customer service reps being overwhelmed with calls.

Finally, and this may be the most important news of all, the Freedom Bear has officially retired.

Tune in to hear the SyrupCast team’s thoughts.

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Do you have questions, comments, thoughts, or anything you would like addressed on the podcast? Send us an email to podcast@mobilesyrup.com. If you’re feeling extra adventurous, send us a voice recording of your question or comment and you may end up featured in a future episode!

Total runtime: 33:13